About KANPAIs
KANPAIs is a cross-border marketing partner for Japanese brands entering overseas markets, and global brands entering Japan. We bring hands-on execution and cross-functional coordination—so marketing actually moves people and things.
Why we exist
Marketing gets complicated when culture, language, channels, and operations collide. KANPAIs exists to make cross-border growth simpler: define the message, build the system, and execute with momentum.
- ✓Clear plan, fast cadence, tangible deliverables
- ✓Local nuance + global standards
- ✓Automation and lifecycle thinking from day one
Team-ready delivery
Built to plug into startups, SMEs, and enterprise teams—working with stakeholders across product, sales, ops, and creative.
- ✓Industries: Finance, Advertising, Manufacturing, iGaming
- ✓Languages: English + Japanese
- ✓Base: Australia + Japan
What we do
Four core pillars that cover strategy → execution → continuous improvement.
CRM / Lifecycle Strategy
Segmentation, journeys, retention loops, and metrics tied to business outcomes.
Smart Automation
Trigger-based comms, scalable campaign operations, and workflow automation.
Multilingual Localisation
EN/JP messaging, cultural QA, and content that lands correctly in-market.
Content Execution
Ship-ready landing pages, email assets, and channel content with rapid iteration.
Recognition
Impact matters. A real outcome from past CRM work—kept clean and professional.
“Highest Impact CRM campaign” — recognised for exceptional results in marketing and CRM.
Example outcome from past workHow we work
A simple, repeatable process—useful for startups moving fast and enterprise teams needing alignment.
- ✓1) Define the job-to-be-done and audience
- ✓2) Build the system (CRM, automation, localisation rules)
- ✓3) Ship content + campaigns
- ✓4) Learn → optimise → scale
Contact
Just email us with the market, timeline, and goal.