Marketing that moves people & things.
Kanpais helps brands grow across borders — turning strategy into launch-ready execution between Japan and Australia.
Go-to-Market
Positioning, messaging, and launch plans built for local culture and real conversion.
Digital & Channels
Landing pages, email journeys, social content, and analytics to lift performance across borders.
Partnerships & Ops
Vendor coordination, localisation, and cross-border workflows that keep projects moving.
Sayama Matcha — Melbourne
Bringing premium Sayama matcha from Japan to Melbourne's cafes and CBD offices. End-to-end cross-border execution: sourcing, market entry, and on-the-ground sampling campaigns.
Start small, prove demand
Run the smallest experiment that validates the market before scaling spend and resources.
Strategy to assets to launch
End-to-end delivery — we don't hand off a deck and disappear. We ship alongside you.
Cultural accuracy
JP ↔ EN brand safety built in. Every campaign checked for cultural and linguistic fit.
Metrics first
Targets set before launch, optimised against after. No vanity metrics.